Brand Protection
Silver
edge investigates intellectual property (IP) compromises and provides proven
strategic and tactical methods to safeguard brands and protect against global
piracy, counterfeiting, gray market diversion and misappropriation by former
employees, business associates and third parties.
Brand
protection and intellectual property protection are critical concerns for
long-term corporate growth and survival in today’s competitive, global
marketplace. All manner of products and commodities are susceptible to IP
theft, including:
- Fashion and apparel
- Music
- Film
- Software
- products
- Formulas for fragrances, pharmaceuticals and agricultural chemicals
- Financial models and algorithms
Failure
to develop a wide-ranging strategy to protect intellectual property and brands
can cost a company millions of dollars, lost competitive advantages and,
ultimately, its ability to compete. Taking steps to prevent such incidents from
occurring is essential, and when an incident occurs, being prepared with a
quick and thoughtful response is crucial.
Silver
edge works strategically with clients and their legal counsel to manage and
protect against theft, counterfeiting, diversion and misappropriation of the
following:
- Customer data
- Trade secrets
- Trademarks
- Patents
Drawing
upon its expertise in computer forensics, security consulting, litigation
support, business intelligence and investigations, silver edge assists to
identify vulnerabilities within clients’ organizations and introduce
appropriate measures to secure assets before a loss is suffered. We provide a
unique multi-disciplined, tactical approach to brand protection services and IP
protection, encompassing physical security, cyber security, operational
security and human resources consulting.
In the
event that sensitive or critical intellectual property is compromised, Silver
edge professionals work with clients and their counsel to investigate the loss,
identify those responsible and support associated litigation and recovery
efforts. Our professional team is experienced in investigating data breaches,
IP loss and theft, and patent infringements, including following the trail of
counterfeit products through the supply chain.
Silver
edge has investigated some of the largest black and gray market IP compromises
in nearly every industry, including apparel, consumables, electronics and
healthcare, resulting in the identification of the perpetrators, criminal
prosecutions, and civil penalties and fines. Our global team of experts enables
effective investigations and support across markets at different points in the
supply chain. Silver edge provides expert testimony and intellectual property
litigation support, including loss quantification, in counterfeiting and IP
infringement matters.
Our
services include:
- Investigative services
- Intelligence gathering
- Market surveillance and enforcement
- Licensee due diligence
- Crisis management
- Litigation support
- Compliance audits
- Employee integrity reviews
- Loss quantification
- Supplier and vendor integrity background investigations
- Cyber security assessments
- Expert witness testimony
